Confidence coaching has often carried a negative reputation, and Megan was determined to change the narrative. Her goal: to educate potential clients about her unique offering while standing out in a serious, often bland industry. This meant breaking away from the sector’s safe, predictable tone, both in words and visuals.

A bold colourful brand that radiates life and confidence, an imperfect combination of fonts paired with powerful, authentic messaging and imagery to build trust, captures attention and makes people sit up and take notice.

Playful, honest, lighthearted, energising.